As your customers look to update their spaces with paint, here are the paint and applicator trends you need to know to stock the right products and offer the best advice for your customers to stay on-trend.
Offer a Variety of Specialty Applicators
From brushes to mitts, rollers to sprayers, paint applicators come in a wide variety of sizes, types and purposes. While a brush may seem like just a brush, this year, customers want specialty tools that allow them to accomplish specific looks. Merchandising a variety of different brands and styles in roller covers builds a reputation for more than just product selection, it also establishes your store’s project knowledge in a category that can be far too specialized for common DIYers to dive into.
The Woolie Mini-Size 6 Inch Sponge Faux Painting Roller works well on walls, furniture and other accessories and can be used to apply paint or faux finish glazes. The Purdy Symphony™ Color Washing Brush is a specially selected pure natural bristle brush for professional-looking color washing effects.
Encourage Creativity With Bold Colors
While muted greens stole the show for this year’s crop of Colors of the Year from paint manufacturers, bold colors give your customers a way to show their personality and add a splash of color to their spaces. From smaller spaces like powder and laundry rooms to accent walls and furniture, bold colors make a statement.
Pantone’s Very Peri pairs well with gray and beige neutrals and also works well with navy blue and browns. Cheerful and fun, Glidden Paint Guacamole provides a splash of freshness to any space. Orange Parrot from Benjamin Moore is a funky and moody orange with a traditional twist. PPG’s Cerise is a pretty fuchsia that will brighten any room.
Put together a store display showing off these colors so your customers can better see how they could work in different rooms of a house or apartment.
